http://seminar.com.au Townsville Business Coach & Business Builder Thu, 05 Apr 2012 01:03:04 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 http://seminar.com.au/want-a-kick-your-own-ass-quote-or-two/ http://seminar.com.au/want-a-kick-your-own-ass-quote-or-two/#comments Mon, 05 Mar 2012 00:11:12 +0000 Business Coach James Hooper http://seminar.com.au/?p=695 Words have power. No doubt ’bout it.  Buckminster Fuller called language one of the most powerful inventions of man. So? Well – you can just read a pile of words and you WILL be changed. Over the next few weeks I am going to add words to this post – that if you read them [...]]]> http://seminar.com.au/want-a-kick-your-own-ass-quote-or-two/feed/ 0 http://seminar.com.au/townsville-yellow-pages-issue-dates-2012-and-yp-bad-news-video/ http://seminar.com.au/townsville-yellow-pages-issue-dates-2012-and-yp-bad-news-video/#comments Fri, 24 Feb 2012 00:42:13 +0000 Business Coach James Hooper http://seminar.com.au/?p=682 Townsville Yellow Pages Issue Date For 2012 is  ”April 12th”. That is when I understand they will begin delivering here in Townsville. To find this out I had to call their 132378 number – as it was not clear on the webpage.  It was interesting listening to the messages that preceded me talking to my [...]]]> http://seminar.com.au/townsville-yellow-pages-issue-dates-2012-and-yp-bad-news-video/feed/ 0 http://seminar.com.au/the-sex-food-so-potent-that-priests-were-forbidden-to-eat-it/ http://seminar.com.au/the-sex-food-so-potent-that-priests-were-forbidden-to-eat-it/#comments Mon, 20 Feb 2012 02:58:13 +0000 Business Coach James Hooper http://seminar.com.au/?p=678 “The Sex Food So Potent That Priests Were Forbidden To Eat It…” What is the common first step for every campaign for  getting your target market to read {or listen/watch} your message to them? What is it that made you open this post after reading just the headline? How will you feel if you never, [...]]]> http://seminar.com.au/the-sex-food-so-potent-that-priests-were-forbidden-to-eat-it/feed/ 0 http://seminar.com.au/best-sales-letter-ever-will-it-work-for-your-townsville-business/ http://seminar.com.au/best-sales-letter-ever-will-it-work-for-your-townsville-business/#comments Tue, 13 Dec 2011 22:39:41 +0000 Business Coach James Hooper http://seminar.com.au/?p=663 This sales letter produced sales for the Wall Street Journal for over 25 year.  What lessons does it have for you and your business? Dear Reader: On a beautiful late spring afternoon, twenty-five years ago, two young men graduated from the same college.  they were very much alike, these two young men.  Both had been [...]]]> http://seminar.com.au/best-sales-letter-ever-will-it-work-for-your-townsville-business/feed/ 0 http://seminar.com.au/business-predictions-that-melt-old-ways-of-operating/ http://seminar.com.au/business-predictions-that-melt-old-ways-of-operating/#comments Fri, 15 Apr 2011 23:37:00 +0000 Business Coach James Hooper http://seminar.com.au/?p=597 How fast will your business IT operations change in the next 2 years? About 30 years ago I was told about the “Innovation Life Cycle”.  It was at Uni in a Marketing lecture, and the lecturer zoomed past it like a dragonfly passing a hungry frog.   Today as I look at the predictions made [...]]]> http://seminar.com.au/business-predictions-that-melt-old-ways-of-operating/feed/ 0 http://seminar.com.au/new-pricing-tool-shows-effect-of-price-increases-and-discounting-on-bep/ http://seminar.com.au/new-pricing-tool-shows-effect-of-price-increases-and-discounting-on-bep/#comments Mon, 04 Apr 2011 07:18:21 +0000 Business Coach James Hooper http://seminar.com.au/?p=586 Simple Tool To Calculate The Impact of Price Increases and Decreases on Break Even Point The video below explains how to use this simple Excel spreadsheet to see the impact on your bottom line of price increases and decreases.  Eg what does a 10% price rise do to your profits?  And how much do you [...]]]> http://seminar.com.au/new-pricing-tool-shows-effect-of-price-increases-and-discounting-on-bep/feed/ 0 http://seminar.com.au/yellow-pages-a-still-powerful-dinosaur/ http://seminar.com.au/yellow-pages-a-still-powerful-dinosaur/#comments Fri, 01 Apr 2011 06:28:56 +0000 Business Coach James Hooper http://seminar.com.au/?p=577 Yellow Pages – Not Quite Dead Yet – And Can Still Help You Increase Your Business Profits.. In the Business Section of The Australian Newspaper of March 30th – is a simple little chart that shows exactly how Sensis [ie Yellow Pages] has been smashed by the internet.   The first chart shows the drop [...]]]> http://seminar.com.au/yellow-pages-a-still-powerful-dinosaur/feed/ 0 http://seminar.com.au/townsville-business-builder-letter-jan-2011/ http://seminar.com.au/townsville-business-builder-letter-jan-2011/#comments Mon, 17 Jan 2011 00:49:14 +0000 Business Coach James Hooper http://seminar.com.au/?p=548 The James Hooper Business Builders Letter Townsville – January 2011 January 18th 2011 The Source of Business Power Welcome to 2011.  It has been a while since you heard from me as I have been absorbed in “testing”. I love testing.  And it is a key part of our business success.  The insight for me [...]]]> http://seminar.com.au/townsville-business-builder-letter-jan-2011/feed/ 0 http://seminar.com.au/blue-brothers-teach-the-second-rule-of-marketing/ http://seminar.com.au/blue-brothers-teach-the-second-rule-of-marketing/#comments Fri, 22 Oct 2010 03:58:54 +0000 Business Coach James Hooper http://seminar.com.au/?p=499 The Second Rule of Marketing Firstly – visit the First Rule of Marketing So – what can Jake and Elwood teach us about Marketing? Well – it is pretty simple.  When you follow the first rule and find out what they want – well, offer them some more of the same or similar. In the [...]]]> http://seminar.com.au/blue-brothers-teach-the-second-rule-of-marketing/feed/ 0 http://seminar.com.au/leonardo-da-vinci-albert-einstein-on-cashflow-forecasting/ http://seminar.com.au/leonardo-da-vinci-albert-einstein-on-cashflow-forecasting/#comments Thu, 16 Sep 2010 11:17:40 +0000 Business Coach James Hooper http://seminar.com.au/?p=475 [flashvideo file=http://seminar.com.au/wp-content/uploads/2010/09/Leonardo-and-Albert.mp4 /] What Would Leonardo da Vinci and Albert Einstein Say if They Saw The Current Business or Marketing Plan of The Average Townsville Business? Answer:  If they had their business hats on – they would ask to see your cashflows before they considered your marketing. Is there  much point making a profit with [...]]]> http://seminar.com.au/leonardo-da-vinci-albert-einstein-on-cashflow-forecasting/feed/ 0